Containing over 11 million records taken from Experian's National Canvasse and Lifestyle databases, Canvasse Birthday Selections allows you to target consumers precisely in time for their birthday.
In terms of marketing this could be for luxury goods as presents or lifestage products such as pensions, or help with university fees and so on.
Soon to be released as an extension to the Birthday Selections is partner birthdays, with this file a husband could be targeted for his wife’s birthday and vice versa. Again perfect for luxury goods and travel breaks.
Lists can be selected using geography, gender, date of birth and Experian's data classification systems.
See below for List criteria
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