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Prospect Locator
Prospect Locator

Canvasse Lifestyle


Experian has been designing, managing and deploying lifestyle consumer opinion surveys for over 15 years. In this time we have gained an immense knowledge, expertise and experience in this field.

Currently the survey programme consists of online and paper based surveys that are distributed and collected three times a year. All consumer data collected giving detailed information relating to consumers purchasing habits is contained within Prospect Locator to allow you to precisely target your direct marketing.

This wealth of consumer data allows lists to be compiled to target at the most relevant time, such as for insurance, based upon the month of renewal.
When making your selection you can choose as many criteria as you need to fulfil the requirements of your campaign. You will be charged for the most expensive selection that you choose irrespective of the number of distinct criteria chosen.

See below for list criteria

Geography
Postal Area, Postal District, Postcode Sector, TV Region, Country code, Region.
Personal Information
Gender, Marital status, Age bands, Age of children, Occupation, Age/Gender code.
Household Information
Type of Home, Home details (Home ownership, Home type, Number of bedrooms, Age of home, Home value band, Family income band), Home Occupancy (Number of adults, Number of children, Length of occupancy), Home Finance (Building insurance renewal months, Contents insurance renewal months), Home Improvements.
Data Classification Systems
Mosaic UK, Fashion Segments, Financial Mosaic.
Leisure
Hobbies and Interests, Interested in sports.
Health
Health information, Contact lens use, Health and beauty information.
Financial Information
Mortage information, Credit cards, Investments and savings, Wills and funeral plans, Pensions, Loans, Difficulty in gaining credit, Telephone banking.
Assurance and Insurance
Health/Accident, Life/Loss of income.
Charitable Concerns
Consider a bequest, Regular donation method, Type of charity supported, Donate to charitable concerns.
Travel
Business travellers, Leisure travellers, activity holidays, Coach/Motor tours, cruises, Self catering holidays, SHort breaks, World wide destinations, European destinations.
Utility Bills
Electricity, Gas, Telephone.
Hi-Tech Goods
Type of TV access, Telecomms, Internet, Fax Machine access, Hi-Fi/Compact Disc/Mini Disc, Home computer.
Media
Daily newspaper read, Sunday newspaper read, Books and Magazines, TV viewing hours per day, Musical interests.
Motor
Motor insurance (Breakdown insurance renewal, Motor insurance renewal month, Motorcycle insurance renewa, Motor insurance annual cost, Motor no claims bonus), Next car, Spend on next car, Next car status, Car Status (Current car make, Car replacement year, Number of cars in household, Car status), Motor car year of manufacture.
Pets
Pet information.
Shopping/ Mail order
Home shopping (Mail order, Catalogues used, Credit terms), Grocery (Organic food, Grocery spend), Internet purchases, Stores.

For cost effective and responsive consumer data Try Prospect Locator now.

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